The Birth Of The Fortuner Legender In The World
Toyota Fortuner facelift officially launched. Previously, this Ladder Frame SUV had appeared in neighboring countries such as Thailand and the Philippines.
Speaking of Thailand, Fortuner has two variants in the country. That is the regular version of Fortuner and also Legender Fortuner. Legender is the most expensive variant with a display that has significant differences, more complete features, and a more expensive selling price.
Marketing Director of PT Toyota Astra Motor explained that the presence of this variant awaits the voice of consumers.
“We are hearing voices from consumers, voices from the media, voices from the market how they react to the products we launch now,” he explained during the virtual press conference of the launch of Toyota New Innova and New Fortuner, Thursday (15/10).
More specifically, Fortuner Legender is a product dedicated to the Thai market. “Because this year’s Legend was launched for Thailand. So we use the existing Fortuner,” he added.
“But we are also looking at consumer reactions to Legender. Yes, it is possible. If in the future the perception is good, we can find out the situation of Legender,” said PT Toyota Astra Motor Director of Marketing.
For the record, the Toyota Fortuner Legender is the highest variant in Thailand. Even the most expensive type is sold at a price equivalent to 66.354.3612 USD
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